Lluis Martinez-Ribes

Associate Professor
ESADE

Lluis is a marketing and retail consultant and Professor. His approach to management is inspired by and centered in customers. His aim is to transform businesses so that they give a better quality of life to customers and also remain competitive and profitable. He believes neuroscience - delivering the right products and services which please the human brain when applied to marketing and retail, helps transform the business. Lluis is also an expert of the Future Forum Think Tank which explores hot topics and trends in the medium term.

Check out the incredible speaker line-up to see who will be joining Lluis.

Download The Latest Agenda

Main Conference Day 2 | 21st May

Monday, September 5th, 2016

11:20 How neuromarketing can boost m-commerce use for in-store conversions

Workshop leader: Lluis Martinez-Ribes, Associate Professor, ESADE

In this creative and analytic workshop, we will share methods, knowledge, smiles and even doubts about how neuromarketing can boost conversions within bricks and mortar stores. With all the connected inputs we will try to do a collective mind map. We promise that it will be an engaging session appealing to open-minded people. Rigour and fun may coexist!

Space is limited to 25. Sign up now to reserve your place!

23:45 Stream B continued

12:05 Stream B continued

12:25 Stream B continued

14:05 How smartphones are non-consciously changing the customer's life

Don’t miss this innovative session and learn from a marketing and retail expert and Professor, who will detail the values of neuro-marketing: delivering the right products and services which please the human brain. An expert of the Future Forum Think Tank which explores hot topics and trends in the medium term, Lluis will divulge how neuroscience when applied to marketing and retail can help retailers give a better quality of life to customers, be competitive and profitable.

•2007: the smartphone sub-revolution: a new human being comes to Earth
•So what? Impact on marketing and business
•Practical implications to design apps and m-commerce